Guiding Light: Projection Mapping on the New Canal Lighthouse

Aleigha Thompson

Connecting the Pontchartrain Conservancy brand identity to the New Canal Lighthouse for audience recognition.

Projecting Pontchartrain Conservancy mission and brand elements on the lighthouse connects the non-profit to the lighthouse museum.

With more brand recognition and linking the non-profit to the museum, the audience will better understand Pontchartrain Conservancies mission and ways to get involved.

PROFESSIONAL PRACTICE

In professional practice, the students completed a series of projects, including “Why Design” posters, poetry book mockups, wine label mockups, and “Big Type Show” Advertising posters.